Nectar Sleep, the pioneers of the 365-night sleep trial and Forever Warranty have rolled out some new branding including a brand new logo.
The new logo spells out the brand name with all lowercase letters. Additionally, the letter features a curvy appearance than the original that utilized straight lines.
Next to the spelling of the Nectar brand name is a new square with a rounded top right corner. That detail of the curve is also carried out in the top of the lower case “t”. The font weight is also thicker/heavier. This makes it easier to read and more recognizable.
Below you will find the new branded logo and the old logo.